The Gazza shell suit
The former England player revealed in his autobiography that offers from companies eager to attach his name to their products were flooding in during his heyday.
"I hadn't really much of a clue about what was going on, and what all these deals meant," he explained in Gazza: My Story.
"I was endorsing all sorts of things, from lunchboxes, calendars, bedroom rugs, t-shirts, keyrings and shell suits," he added, in addition to the more expensive items he flogged.
Joe Jordan and Heineken
This funny billboard ad from 1978 shows Joe Jordan, who had lost his front teeth in a goalmouth scramble, taking a swig to reveal his restored gnashers. (picture from the footballattic).
Gianfranco Zola's pizzas
Pat Jennings and oil
The Scotland 1978 squad and the Chrysler Avenger
Manager Ally MacLeod, who was promoting a carpet company, had rallied the nation into believing they could win the competition in Argentina. However, the team were back home before long having failed to get out of the group stage and that Chrysler sponsorship had long since disappeared.